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That mix is beginning to shift quickly, though, and Ford is rushing to get ahead of the curve. Since April 1, it has reported selling 286 more of its Mustang Mach-E electric crossover in the US than gasoline Mustangs.
The company recently stopped selling the EcoSport in North America, and the Transit Connect, Escape and Edge are expected to vanish in the coming years. Ford is now largely focused on the F-Series, Mustang and Bronco — vehicle families using platforms with relatively long life cycles that can be occasionally upgraded with derivatives and special editions, reducing the urgency of ground-up redesigns.
Enter the 2024 Mustang. The car has a new platform, called S650, but it’s not expected to depart drastically from the current S550 model. A hybrid variant that was planned for mid-decade has been scrapped, according to three people familiar with the plans, and the car isn’t expected to
VANCE, Ala. — Mercedes-Benz’s US assembly plant, which has been building gasoline-powered trucks for 25 years, could switch to all-electric vehicle production as early as 2025, the luxury brand’s global production chief Jörg Burzer told Automotive News Thursday.
It’s a bold bet on EV adoption in the US and worldwide.
On Thursday, Mercedes’ more than 6-million-square-foot factory in Vance, Ala., celebrated the start of production of the plant’s first electric model — the battery-powered version of Mercedes’ flagship GLS.
The EQS full-size SUV is the first of two EVs initially planned for the factory, and will roll into US stores in the fall. Early next year, the plant will also begin producing the EQE, the electric version of Mercedes’ top-selling GLE midsize crossover, Burzer said.
Vance will supply EQEs to all markets except China, pumping out more than 100,000 EVs next year, a third of its annual capacity of 305,000.
Following in Tesla’s footsteps, another electric vehicle company has been making a name for itself, with a unique spin: Rivian Automotive.
Founded in 2009, Rivian is focusing on upscale electric trucks and SUVs with an emphasis on outdoor adventure. CNBC’s John Rosevear calls them the “Patagonia of electric vehicles.”
Rivian launched its first vehicle, the R1T electric truck, at the end of last year. It’s been working to scale up production and is planning to ship its SUV — the R1S — built off of the same platform, later this year.
It’s been a long and arduous road to get to this point. But Rivian has received some major assistance, including $700 million from Amazon in 2019 and $500 million from Ford a few months later. Initially, Rivian and Ford sought to develop a joint vehicle together, but the companies ended up canceling those plans.
However, the partnership with Amazon
“Tesla’s growth is expected, but what’s more exciting to see is the fiery jump in sales for legacy automakers that have introduced new EVs onto the scene only recently,” said Robby DeGraff, industry analyst at AutoPacific.
Tesla new-vehicle registrations in the January-June period rose to 228,989 from 142,543 in the year-ago period. Registrations for luxury competitor BMW fell by 13 percent to 157,838 vehicles. Lexus saw a 19 percent drop to 133.616 and Mercedes was down 14 percent to 133.520, according to Experian.
Because Tesla doesn’t break out US sales, the registration data serves as a proxy for comparison with other brands in the US Registration numbers may include estimates and don’t track perfectly with official sales.
In addition to taking the luxury-segment crown, Tesla dominated the full-EV market among all brands, luxury and mainstream, with a 68 percent share, similar to last year. In the first half, EVs made