“Anybody that’s dealing with electric cars right now is getting a lot of questions about the battery, and making folks feel comfortable about the battery health is really important to selling them,” ADESA President John Hammer told Automotive News.
Since adding the feature, ADESA has seen a 7 to 9 percent lift in conversion — when cars offered in auction channels actually sell — on vehicles with Range Score badging compared with similar vehicles that don’t have it, Hammer said. ADASA did not disclose when it started using the badging and gathering that data.
“The other thing that we’ve seen is a lift in the prices that we get for them,” Hammer said. “We’re seeing $4,000 to $7,000 increases.”
Developing a more comprehensive battery health diagnostic tool is also a priority for Manheim, the largest US vehicle auction company.
It is working on that with Spiers New Technologies, a battery